Introducing Julia Pressman

We are pleased to announce that Julia Pressman has joined us at Idea Platforms, Inc. this summer as an intern. She will be assisting with supplementary research for the company and working on the development of new media-enriched projects.

A recent graduate of The Cambridge School of Weston, Julia will attend Oberlin College in the fall. Welcome, Julia!

Employees First in the WSJ

Vineet Nayar’s new book, Employees First, Customers Second, has just been named one of the summer’s top business beach reads by the Wall Street Journal’s career site. The book, which details how Nayar, CEO of HCL Technologies, turned the company’s management structure upside by putting employees first, advocates employee empowerment and management transparency. It was also praised by management guru and WSJ blogger, Gary Hamel, who called it an "illuminating" playbook for a new business philosophy and concluded that “it really is possible to change the management DNA in a large, established company — and this is where Vineet’s book really shines.” IPI worked with Nayar to develop Employees First, Customers Second.

Employees First is in Stores!

Vineet Nayar’s debut book, Employees First, Customers Second, has been published by Harvard Business Press and is now available in stores. The book continues to generate stellar reviews from publications such as the Financial Times and The Hindu, and was featured in The Times of India — the largest national daily in India — and Business Today, India’s leading business magazine. IPI collaborated with Vineet Nayar on Employees First, Customers Second.

A New Cookbook by an IPI Affiliate

Clara Silverstein, an affiliate of Idea Platforms, Inc., has published her fourth book and third cookbook, A White House Garden Cookbook (Red Rock Press). In it, Clara examines how First Lady Michelle Obama is encouraging healthy eating and explores White House recipes, past and present. The book includes ideas and suggestions to get kids excited about locally-grown vegetables and community gardening. Congratulations to Clara!